Starting a small translation agency: marketing & business

Formats: Webinar presentations
Topics: Services and specialization
Editing and proofreading

Course summary
Start time:May 17, 2017 14:00 GMT     Add to calendar

The session has already taken place. A link to the video will be added for purchase within one working week after the session at http://www.proz.com/translator-training/course/14927

If you purchased the webinar please find the video at your My videos page http://www.proz.com/videos/my_videos

A certificate of attendance can be downloaded at http://www.proz.com/profile/?show_mode=standard#trainings




Duration: 60 minutes.

Check what time the course is running in your local time here.

Each online session from the bundle can be purchased individually, but if you wish to participate in four sessions from the series you can purchase them at the special early bird price here: 140 USD 92 USD.

Training from the series:

May 17 Starting a small translation agency: marketing & business

May 24 Starting a small translation agency: production

May 31 Starting a small translation agency: translators management

June 14 Starting a small translation agency: creating a buyer persona


Your purchase includes:

* access to the online session with a Q&A portion,
* unlimited access to video recording and handouts (even if you do not attend the online session),
* a certificate of attendance available for download from your ProZ.com profile.

Important: Those who purchase a seat in advance may be able to pay an "early bird" or cheaper price, while those who confirm participation later or last minute, may likely have to pay a higher fee. In some training sessions a price increase based on the number of registrants may also apply, i.e. the first 15 registered pay one price, the next 10 pay a a slightly higher price etc.

Useful links:
Once uploaded, the video will be available from the video centre
ProZ.com training cancelation policy.
Language:angol
Summary:Do you want to run a small translation agency or improve your current business & marketing knowledge? This is the right webinar. Learn how to create a business plan, gather ideas, implement processes and start your small agency with the help of tools and resources for business and marketing.
Description
In one hour, we will see how to start your small translation agency.

Maybe your freelancing career has brought you to collaborate so many times that you now want to establish your niche translation agency, or maybe you've always wanted to be in charge of workflows and processes, have a supporting team and put you innovative idea into practice.

In both cases, this webinar will help you to understand how to start your translation agency - almost from scratch - and create a business able to fit your lifestyle and expand your network.

From finding opportunities, analysing the market, getting help with finance and business planning to planning your first marketing moves and setting a structure that suits the translation workflow, we will outline the first steps in creating your business and choose the most useful available tools.

Training plan:

• Finding opportunities
• Creating a business plan
• Researching the market
• Analysing your competitors
• Creating teams and departments
• Organising your agency
• Marketing your agency to the right clients


Some feedback from others on this course's trainer:


"Excellent trainer. Resourceful and dynamic. Perfect English."
Veronica Allievi




"Nice, well-informed and certainly a pro in this subject. "
auvill79





Target audience
• Experienced freelancers with an interest for the topic
• Small agencies owners, CEOs, and directors
• Vendors looking to improve their businesses
Learning objectives
In this webinar, you will learn how to:
• find opportunities
• analyse the market
• create an initial business plan
• organise a translation agency
• use marketing to target the right customers
Prerequisites
• Previous translation experience
Program
Click to expand
Content:
• Finding opportunities
• Creating a business plan
• Researching the market
• Analysing your competitors
• Creating teams and departments
• Organising your agency
• Marketing your agency to the right clients
Virtual platform system requirements (click to expand)
Click to expand
For PC-based Users:

• Required: Windows 7 – Windows 10
• Required: Google Chrome v39 or later; Mozilla Firefox v34 or later; Internet Explorer v8 or later (JavaScript™ and Java™ enabled)
• Required software: GoToWebinar desktop app; JavaScript enabled
• NOT required: Microphone - attendees can communicate with the trainer through incorporated chat.

• Internet Connection Required: 1 Mbps or better (broadband recommended)
• Recommended: 2GB or more of RAM (recommended)


For Mac®-based Users:

• Mac OS X 10.8 (Mountain Lion) – 10.11 (El Capitan)
• Required: Microsoft Edge; Apple Safari v6 or later
• Required software: GoToWebinar desktop app; JavaScript enabled
• NOT required: Microphone - attendees can communicate with the trainer through incorporated chat.

• Internet Connection Required: 1 Mbps or better (broadband recommended)
• Recommended: 2GB or more of RAM (recommended)

Join from Android

• Operating system: Android 4.0 (Ice Cream Sandwich) or later
• Internet connection: 3G connection or better (WiFi recommended for VoIP audio)
• Software: Free GoToWebinar App from the Google Play Store



Recommendations

• For the visual section of the training course, we recommend that you have a 64kbps link. This means using an ISDN line or Broadband. Wireless connection is NOT recommended.
• For the audio section of the training course, we recommend that you have a headset or speakers.
• We recommend that you log in 30 minutes in advance of the start time to prepare for the training course.

Courses will be open half an hour before the start time. Please login before the start time to ensure that everything on your system is working correctly.
Registration and payment information (click to expand)
Click to expand
To purchase your seat at this session please click on the "buy" button. Available slots are limited and will be assigned to registered and paid participants as soon as payment is reported. Early payment is advised in order to secure participation. Allow some time for payment processing if you are paying by wire transfer.

After your payment is received, your status will be changed to “registered and paid” and your spot for the session will be secured. An invoice and receipt of payment will be sent to you for your records.

Note: if you have a credit to redeem please feel free to purchase this training with your credit by clicking on a "Purchase for $ (Use purchase credit)" button on your right as it is suggested on this screenshot. More information about training credits please find here.

How do I access the online platform?

72 hours before the webinar takes place, you will receive an invitation to join the session. Please, click the registration link or button provided in the invitation email and complete the registration form.
Trainer
Sara Colombo    View feedback | View all courses
Bio: Sara is a qualified En-Fr-Sp>Italian translator with 6 years of experience within the marketing, business and CE/medical devices fields backed by relevant working experience in the marketing industry.

She is also the author of the book ‘Balance Your Words. Stepping in the translation Industry’ and a blogger at www.saracolombotranslations.com
A marketer by heart, Sara loves to use social media to connect with peers but also to find new markets and niches. To get in touch with her connect through Twitter (@sc_translations), LinkedIn (Sara Colombo), Facebook (Sara Colombo Translations) or visit her blog!
Comments about this course

Starting a small translation agency: marketing & business

Giselle Unti Identity Verified
Tag (2009 óta)
francia - portugál
+ ...
Classes time May 4, 2017

Dear Sara,

I would like to know if I can see the classes the time that I can.

Thank you,


 
Classes time May 4, 2017

Giselle Unti wrote:

Dear Sara,

I would like to know if I can see the classes the time that I can.

Thank you,


Hello Giselle,

Thank you for your interest in the training.

Indeed, even if you do not online training you will get unlimited access to video recording and handouts and a certificate of attendance.

Hope this helps.

My bests,
Helen


 

eobregon Identity Verified
Local time: 07:10
spanyol - angol
+ ...
May 24, 2017



[Edited at 2017-05-24 15:22 GMT]


 

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Feedback on this course (3)
Extremely satisfied (5 out of 5)
"This webinar has proved to be very interesting and useful at the same time, since I have plans to up..." Read more
Extremely satisfied (5 out of 5)
"It was beyond my expectations."
Very satisfied (4 out of 5)
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