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Channel-led strategy

French translation: stratégie essentiellement axée sur les canaux de distribution

GLOSSARY ENTRY (DERIVED FROM QUESTION BELOW)
English term or phrase:Channel-led strategy
French translation:stratégie essentiellement axée sur les canaux de distribution
Entered by: Cindy Mittelette-Longuet

15:21 May 13, 2016
English to French translations [PRO]
Marketing - Marketing / Market Research
English term or phrase: Channel-led strategy
Company Will Continue to Invest in Successful *Channel-led Strategy* with Resellers throughout the Region

Connaissez-vous l'équivalent en français ?
Merci d'avance pour vos lumières.
Cindy Mittelette-Longuet
France
Local time: 17:15
stratégie essentiellement axée sur les canaux de distribution
Explanation:
On peut également dire stratégie « principalement » axée..., bien que je préfère essentiellement. Il s’agit de faire la différence avec les stratégies marketing qui relèguent la distribution au second rang et qui privilégient par exemple la publicité ou la promotion.
Selected response from:

Christiane Allen
United States
Local time: 08:15
Grading comment
Merci ! :)
4 KudoZ points were awarded for this answer



Summary of answers provided
5 +1stratégie essentiellement axée sur les canaux de distribution
Christiane Allen
4strategie/politique de vente par canal de distribution
HERBET Abel
4 -1stratégie de vente indirecte
Alain Marsol


  

Answers


2 mins   confidence: Answerer confidence 4/5Answerer confidence 4/5
channel-led strategy
strategie/politique de vente par canal de distribution


Explanation:
suggéré

HERBET Abel
Local time: 17:15
Works in field
Native speaker of: French
PRO pts in category: 49

Peer comments on this answer (and responses from the answerer)
agree  Francois Boye
18 mins
  -> merci
disagree  Christiane Allen: Non, voir ma réponse.
6 hrs
  -> merci
Login to enter a peer comment (or grade)

26 mins   confidence: Answerer confidence 4/5Answerer confidence 4/5 peer agreement (net): -1
channel-led strategy
stratégie de vente indirecte


Explanation:
Une autre possibilité.

Alain Marsol
Local time: 17:15
Specializes in field
Native speaker of: French
PRO pts in category: 136

Peer comments on this answer (and responses from the answerer)
disagree  Christiane Allen: Non, voir ma réponse.
5 hrs
Login to enter a peer comment (or grade)

6 hrs   confidence: Answerer confidence 5/5 peer agreement (net): +1
channel-led strategy
stratégie essentiellement axée sur les canaux de distribution


Explanation:
On peut également dire stratégie « principalement » axée..., bien que je préfère essentiellement. Il s’agit de faire la différence avec les stratégies marketing qui relèguent la distribution au second rang et qui privilégient par exemple la publicité ou la promotion.

Christiane Allen
United States
Local time: 08:15
Specializes in field
Native speaker of: French
PRO pts in category: 177
Grading comment
Merci ! :)

Peer comments on this answer (and responses from the answerer)
agree  GILLES MEUNIER
11 hrs
  -> Merci!
Login to enter a peer comment (or grade)



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